A light bulb moment… October 26, 2006
Posted by Robert Puddy in : Business , add a commentWhen this penny dropped I cursed for wasting all that time in the beginning trying to build a list the hard way.
Subscribers are folks who sit on your list waiting to learn something, or get something. They are a passive audience, you have to motivate them to buy your products, or buy a product through your affiliate link.
Members however are your affiliates, with a membership site that has a fee or a paid level you can pay commissions for bringing in new members, now they aren’t passive they are active. Not only do they pay you to be a member they will actively seek out new members for you, they will help you grow your list.
Now you have an army of people advertising for you, sending you their traffic.
Your success
Robert
To get started visit
www.launchformulamarketing.com/members/
The Perfect Business Model October 25, 2006
Posted by Robert Puddy in : Business , add a commentUsing the Puddy plan and the Launch Formula Marketing script to grow your lists and build a residual income.
Everyone says the money is in the list.
And it is, but…
Why not build a list and an income all with the same effort, kill two birds with one stone as it were.
Let’s take a look at what’s required to build a list.
You need a compelling reason for someone to give you their email address (commonly known as the hook) this can be a free ebook, e-course a promise of weekly tips etc.
You need an autoresponder and a registration form, and then you need traffic, lots of it.
Once you have traffic, and you are getting subscribers you need a product to sell them so you can monetise your list, there is no point what so ever having a list if you don’t find some way to sell to it.
OK you’re with me so far?
So let’s take a look at what it takes to build a membership site.
(One copy and paste later, plus changing 3 words)
You need a compelling reason for someone to join your site (commonly known as the hook) this can be a free ebook, e-course a promise of weekly tips etc.
You need an autoresponder and a registration form, and then you need traffic, lots of it.
Once you have traffic, and you are getting members you need a product to sell them so you can monetise your list, there is no point what so ever having members if you don’t find some way to sell to them.
Here is where it gets interesting…
A simple addition to the membership site to add extra value means a monthly paid tier (multiple if you can add multiple extras)
Now you have a list (your members) and a potential income (your upgraded members)
Same effort vastly improved result.
I spent a long time (several years in fact) bouncing around trying to build a list of subscribers to an ezine, used up a lot of effort trying to write good content every day, then every week, then every 2 weeks, finally once a month.
Trying to keep an ezine or newsletter current and fresh will drain you of energy. It takes up a great deal of time and effort, so much time the real reason for building a list gets lost.
A list is a tool, nothing more, nothing less…
A tool to make sales, and grow your business
List building is mechanical, it’s about setting up systems that are set and forget, and it is not your job to make everyone on your list happy. It’s about making your list make you happy it’s about using the list to make you a living
(Ducks for incoming with that one)
In the next post in the series were going to look at the mechanics of building your membership lists
Your success
Robert
The biggest question I get is… How do you get more taffic? October 24, 2006
Posted by Robert Puddy in : Business , add a commentA common theme amongst marketers that are trying to find their way online, and even for many of the seasoned pro’s…
is trying to get traffic to their sites. I won’t patronize you by telling you that traffic means sales which means you’re in business. I know you know that. But the question remains…
How to get traffic?
Well, the answer to that is far too long for this message because there are so many things you can do to drive traffic to your site. But I am going to hit on the most important technique because it’s also the easiest and laziest way for you to grab targeted visitors.
That technique…
Viral traffic.
Yep. Let other people spend their time, their resources, and their advertising dollars to send incredibly targeted visitors to your site.
Now that’s how to do it;-) So, how exactly do you make that happen?
Well, you give people a compelling reason to send other people your way. Whether it’s in the form of cash (affiliate payments), or
some other reward, is up to you.
But the key is to use a system that automates the entire process, and allows you to kick off your shoes, kick up your feet, and kick back, while traffic and profits come rolling in.
That system is finally here. It will be available very shortly, and you have a shot at it before the general public.
Get in and reserve your place for your early notification right now while you still can.
~~> launchformulamarketing.com
Here’s To Your Viral Success,
Conference Call Tonight October 23, 2006
Posted by Robert Puddy in : Uncategorized , add a commentTonight at 7pm eastern (midnight UK time)
Jason James and I will be on a conference call discussing
the membership site strategy for building a business
online
Jason has A brand new product being launched called
Membership Riches
http://www.robertpuddy.com/recommends/jasonjames
That’s perfect because Launch Formula Marketing my new
membership management script is due to launch on Friday
27th at noon est.
So look out for that email, you can download a great
ebook I wrote out lining my strategy using membership
sites here
http://www.robertpuddy.com/recommends/LFM
Any way back to the tele conference Monday night with
Jason James and me. to listen in on the call just use the
number below
Here is the Conference Dial-In: (712) 432-3000
Pin number to enter when you get connected is 408615
Your success
Robert
