How to profit from PLR products Part 5
Develop a unique package.
I mentioned earlier that most people who obtain a "collection" or "package"
of ebooks usually upload everything and attempt to sell the same "package" at
their own site.
Not the best idea if you're looking to make money.
You are looking to make money, right?
Just checking.
A
MUCH better idea is this: create your own unique package, with its own unique
title, with its own unique webpage, with its own unique salesletter.
Okay, one more idea here to go...
7. Improve the sales materials.
"There isn't a plant or
business on earth that couldn't stand a few improvements -- and be better for
them. Someone is going to think of them. Why not beat the other fellow to it?"
-- Roger W. Babson
One of the MOST OVERLOOKED
opportunities to generate profits online is that of IMPROVEMENT.
Think about it: Once we have a "system" in place that is making money
(whether it be promoting affiliate programs, selling our own products or posting
auctions at ebay, etc.) what is it that we try to do? We try to DUPLICATE the
success, instead of IMPROVING the success.
**If we create a great product, we decide we need another great
product.
**If we find an advertisement that pulls a great response, we find
another place to publish that ad.
**If we write an ezine article that gets a
lot of attention, we write another article.
**If we buy reprint rights to a
product, we move on to the next product to buy.
We DUPLICATE. That's not to say that duplication is bad,
because it's not.
But, equally as important (and usually MUCH EASIER)
and almost always overlooked is to IMPROVE.
And when it
comes to reprint rights licenses, almost always the easiest thing to improve is
the SALESLETTER that is usually provided with the product.
Most of the salesletters you receive when
you buy a reprint rights license for a product are "decent" at best.
Think about it: generally speaking on "low-ticket" licenses, the author of the
product isn't going to spend a lot of time and effort or put forth his best work
on something that doesn't cost a lot of money.
He'll save his "killer ad
copy" for products that are going to rake in the cash for him. And that's not at
all unexpected.
And, as it turns out, that's a VERY GOOD THING
for you.
Because it gives you the opportunity to improve
the salesletter and make it better (something your competition is unlikely to
even think of, let alone take the time to actually do)
