How to profit from PLR products Part 4

Continued from part three...
3 1/2. Mix in "unadvertised bonuses."
Another way to really make more money with reprint rights products is to offer
"unadvertised bonuses."
That simply means: give your customers
additional bonuses AFTER the sale, that they were not expecting to receive.
"Well, that sounds great for the customer," you may be thinking. "But, how
does that make ME more money?"
Good question.
And it just so
happens that I've got a good answer.
It benefits you because these
"unadvertised bonuses" can be CUSTOMIZABLE with YOUR affiliate links in order to
make you "backend profits."
Here's how it works: There are MANY (and the
number grows every day) folks out there, including me, who create free eBooks,
free reports, free eCourses (email mini-courses), free audio interviews and even
free video training.
And they allow YOU to encode those free materials
with YOUR affiliate link to sell THEIR product.
When someone orders
their product through your customized copy of their materials, then you'd
receive a commission on the sale!
This can be quite lucrative.
If you look for high quality freebies (things that REALLY ARE useful to your
customers), then you should easily be able to pick up some additional "backend"
commissions.
And probably 2 out of every 10 of your competitors is using
this idea. Better results for you. IF you get started doing it yourself.
4. Create an "upsell" and use "cross promotion."
This one really
amazes me. Most people have reprint rights to an entire "ebook collection."
You know what I'm talking about here.
Admit it. You've probably got
about 200 eBooks yourself that you got in some "club" or "membership site" or
"collection", right?
And, what most folks do is put them into the same
package (or, make it a bigger package by adding other stuff) and then they offer
it at some ridiculously low price thinking they should be "cheaper" than
everyone else who's trying to do the same thing.
And then they wonder
why they aren't getting rich selling $15.00 collections of eBooks.
Do
the math!
In order to make just $4,500 a month (which ain't much in the
"internet marketing" world) you'd need to sell 300 copies of your "package"
every single month!
That's 10 copies a day.
Over 3,500 copies in
a year's time!
Competing against a gazillion other people trying to do
the same thing.
It ain't gonna happen.
What you need to do is
get smart.
Setup sites for each of the products that you are attempting
to sell (yes, individual sites for each of them – begin with the best products
and go from there)
Sell those eBooks for their suggested price of $19.97
or $47.00 or whatever each product is "valued" at.
And then, cross
promote everything.
In other words, sell "Product A" from its own site.
Then, on your "thank you" page (or in an exit popup, or in your follow-up
mailings, etc.) promote "Product B" and "Product C" (highly related products)
And do the same for all of your products.
Each product promotes
other products.
And, put your entire "collection" together in a package
and sell it for some HIGH PRICE like $197.00 or $297.00.
Promote that
high-priced product to all of your customers of your low-end $19.97-$47.00
products.
Now what do you have?
You have DOZENS of smaller sites
that can pull in 1520 (or more) orders per month, PLUS you have a HIGHTICKET
package that can pull you in $197 or $297 PERORDER!
You've used the
exact same products that everyone else uses, but you've used them strategically.
Instead of offering some insane offer of 200 eBooks for "one low price"
(which absolutely DEVALUES the products themselves.... Nobody's gonna read all
of those ebooks like that) you offer them individually at dozens of different
sites and the one big ticket item.
I guarantee you'll make MORE MONEY
this way than by just offering some "collection".
If you do nothing else
do this, use the unlimited licences at TMS and create a bunch of mini sites each
cross promoting the other.
It's where the money is.
Read the last article in this series